Promotion Subcommittee

The Partnership, Outreach and Promotion Subcommittee or POP (recently renamed) is meeting periodically and is chaired by Annette Fulgenzi of Illinois and Belinda Fowler of Nebraska. Check the calendar for meeting dates and log in information. The group communicates via a listserv and is looking for new members.

Join the National Steering Committee: Partnership, Outreach and Promotion Subcommittee

Your Partnership, Outreach and Promotion Subcommittee or POP, advocates for you. We “strut your stuff” to attract attention to the value of your program. We provide you with resources to put in front of more senior people so they can make supportive decisions about you. We work to generate “word-of-mouth” publicity for the deep knowledge and extensive relationship-network that is the essential strength of the 507 programs.

The POP Subcommittee is working on promoting the National SBEAPs to the small business community thru the new National SBEAP Twitter account. Twitter messages will include workshop information, webinar opportunities and best management practices. We are also reaching out to the Small Business Administration (SBA) Regional Advocates to encourage partnerships and environmental assistance referrals. The Promotional Subcommittee supports the Awards Program, Annual Training and promoting the SBEAP/SBO/CAP Annual Report.

This subcommittee also provides articles each month for the ASBO bulletin and Twitter content for @national_sbeap. Based on our guidelines for writing articles, ASBO articles are due to EPA by the third Thursday each month. Tweets can be prepared anytime and sent to nlarson@ksu.edu. See the Twitter guidelines if you have questions. Contact the Chair if you have questions. We will continue to strengthen existing relationships, seek additional opportunities to parade your success before relevant audiences, and form new collaborations.

Featured Resources from your Partnership, Outreach and Promotion Subcommittee

Oct. 2017: Tools for behavior change

Aug 2016: Social Media 101

National SBEAP flyer - provides a summary of the SBEAP services and impacts using 2018 national data

Example state flyers or brochures - contact the state SBEAPs for templates

Colorado